Logistics refers to the process of planning, implementing, and controlling the efficient flow and storage of goods, services, and information from the point of origin to the point of consumption. It involves managing various activities such as transportation, warehousing, inventory management, packaging, and distribution to ensure that products or services are delivered to customers in a timely and cost-effective manner. Effective logistics is crucial for businesses to optimize their supply chain, reduce costs, improve customer satisfaction, and gain a competitive advantage in the market.
