A marketing model refers to a strategic framework or plan that outlines the various components and activities involved in promoting a product or service to a target audience. It encompasses the overall approach, tactics, and channels used to reach and engage customers, generate leads, and drive sales. A marketing model typically includes elements such as market research, target audience identification, product positioning, pricing strategies, promotional activities, distribution channels, and measurement of results. It serves as a roadmap for businesses to effectively plan, execute, and evaluate their marketing efforts.
